Our thoughts on: Cinemagraphs

22 Feb' 17 | By Beth Hannelly

In a heavily saturated market place it can be hard to get your brand or business noticed.

Do you want to visually grab and hold your viewers attention? Cinemagraphs can really draw your audience in by tricking the eye with a fusion of static image and subtle motion video. With the unwavering rise of motion graphics, adding this video format into your campaign planning is a winner.

Cinemagraphs craft a small section of video in a loop with no obvious start or finish over the top of a static photograph. This part video, part photo showstopper, offers a new dimension to your visual brand story without being overly distracting or annoying.